This year IMEX (http://www.imex-frankfurt.com) took place in Frankfurt from 19-21 April 2016. It is the efficient, one-stop-shop for planners looking for book and organise worldwide meetings, events and incentive travel programmes. About 3,500 exhibitors come to IMEX each year (including tourist boards, convection bureaus, international hotel chains, airlines and destination management companies).
Inn2 attended the show too, to talk with event planners and exhibitors and to showcase EventPlace (https://mymeedia.com/eventplace): during three energetic and very inspirational days Inn2 had the opportunity to illustrate the versatile and flexible communication platform for events to the huge amount of people (about 9,000 visitors were present during the overall exhibition) who attended IMEX 2016. The platform had a great impact for its ability in better driving, connecting and engaging with audiences by gathering effortlessly what participants share on social media, building up on-the-fly insights and knowledge on what they are talking, creating engaging multimedia stories to showcase the event’s best moments and sharing instantly all photos, videos, presentations and slides.